Our Thinking

The Most Complete
Audit of Social Listening Software

EVERYTHING YOU NEED TO KNOW ABOUT SOCIAL LISTENING SOFTWARE

Social listening is a fantastic capability that gives marketing leaders strategic insight into customer trends and competitive awareness. In fact, it is one of the best proxy measurements of customer awareness available to today's marketers.

But few have explored the landscape in depth and detail. That is why we evaluated, tested, demo'd and used over 35 of the ~50 enterprise social listening platforms in existence. Ranging in price from $500 to $40,000 per month, these tools have a vast array of capabilities. It takes a clear identification of what they really can do to understand which best fits your needs.

We hope you find this review insightful and meaningful for your existing marketing needs. Download directly below:

 

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